I am a highly knowledgeable, creative and results-driven Web Developer/Digital Marketing Manager with an established history of proven excellence for high-profile brands. I have over ten years experience developing, designing and maintaining web applications; in addition to having excellent communication skills, both written and verbal.

Featured Website Work

Powder Alliance Website

Powder Alliance

Web Design / Web Development

New Powder Alliance website I designed and developed to help showcase this powerful reciprocal season pass program which includes 18 world-class ski resorts around the world, including Sierra-at-Tahoe. Featured an interactive map for users to visualize mountain locations, animated charts to highlight mountain features and a simple CMS for all 18 partner resorts to easily use to update their dedicated sections.

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Sierra-at-Tahoe Ski Resort Website

Sierra-at-Tahoe Ski Resort

Web Design / Web Development

Was the lead developer in charge of launching the full redesign of this world renown ski resort website.

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South Shore Bikes Website

South Shore Bikes

Web Design / Web Development

Designed and developed the entire website for this local bike shop to help showcase their brand online.

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Real Tahoe Estates Website

Real Tahoe Estates

Web Design / Web Development / Logo Design

A real estate website I designed and developed for a leading relator who needed to expand their brand online. This was a large project which consisted of 100s of blog posts, automated home listings through an IDX/MLS relator system, automated property listing notification system for home buyers, unique landing pages, and so much more.

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Wonderland Spokane Website

Wonderland Spokane

Web Design / Web Development

Built this website for a family fun center. The company had an outdated website that needed to function on all devices and needed a booking system for parties.

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Matt Jones Construction Website

Matt Jones Construction

Web Design / Web Development

Designed and Developed the entire website for this construction company to help showcase the services and highlight the companies major projects.

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Barton Health Website

Barton Health

Web Design / Web Development

While being the lead web developer and designer at this hospital, I redesigned the hospitals entire website from the ground up to improve its overall performance, UX/UI, accessibility and made it responsive to allow users to access it from any device.

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Bakpocket Products Website

Bakpocket Products

Web Design / Web Development / Logo Design

Designed and Developed an e-commerce website for this outdoor brand specializing in lightweight backpacks, hammocks and more.

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Real Estate Single Page Website

Real Estate Single Page Website

Web Design / Web Development

Designed and developed a specialty landing page for a real estate agent to help market this magnificent home by showcasing its unique features which sold for nearly a million dollars.

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Tahoe Sand and Gravel Website

Tahoe Sand and Gravel

Web Design / Web Development

Designed and developed the entire website for this local business specializing in landscape, construction and masonry materials for the Lake Tahoe basin which includes a custom calculator, built with pure JavaScript, to help customers figure out how much material they need to purchase for their projects.

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Featured Email Design Work

Sierra-at-Tahoe

As the Digital Marketing Manager, I lead execution of the entire email marketing process: strategy, segmentation, development, design, copywriting, render testing and deployment. This included one-off, automated, transactional and triggered emails.

Sierra-at-Tahoe Newsletter Design
Newsletter Design

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Sierra-at-Tahoe Product Sale Email Design
Product Sale Design

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Sierra-at-Tahoe Snow Alert Email Design
Automated Powder Alert Design

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Sierra-at-Tahoe Anniversary Email Design
Anniversary Design

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Featured Brand Design Work

Bakpocket Products

As the companies Director of Digital, I was responsible for creating an identity for the brand that would connect with its main customer audience, ranging from your ordinary lounger to skilled outdoor enthusiasts. This included creating all brand assets for both print and online.

I implemented this brand design into a number of print and collateral pieces including an in-depth business catalog showcasing the company’s extensive unique product line, product tags, product swing tags, posters, banners, trifold brochures, online ads and more.

The brand system and collateral materials generated numerous leads, helped communicate the unique line of products and contributed to a large sales volume.

Bakpocket Products Catalog Design
Catalog Design

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Bakpocket Products Poster Design
Poster Design

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Bakpocket Product Tag Design
Product Display Tag Design

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Bakpocket Products Banner Design
Banner Design

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Bakpocket Product Swing Tag Design
Product Swing Tag Design

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Bakpocket Products Tri-Fold Brochure Design
Tri-Fold Brochure Design

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Featured Marketing Reports

Sierra-at-Tahoe

As the Digital Marketing Manager, I implemented a new and improved format for reporting and presenting overall digital marketing performance to owners and upper management with Google Data Studio. This allowed me to showcase the company’s overall online marketing performance through interactive dashboards to inspire smarter business decisions.

Website Overview Dashboard
Website Overview Dashboard

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Website Revenue Dashboard
Website Revenue Dashboard

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Online Advertising Dashboard
Online Advertising Dashboard

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SEM Dashboard
SEM Dashboard

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Featured Digital Display Projects

Sierra-at-Tahoe

As the Digital Marketing Manager, I implemented Digital Display Boards throughout the ski resort to improve real-time messaging to guests and employees. This was accomplished by developing a way to fetch data from the main website and project it on TV’s which showcased up-to-date lift, trail and terrain park status, current and forecasted weather, road conditions, snow report, web cams and more.

Mountain Lift Status Display
Mountain Trails Status Display
Latest Promotions Display
Mountain Trail Map Display
Weather, Road, Snow Report Display
Mountain Web Cam Display

Featured Builds on Codepen

Cubic Yard Calculator

Cubic Yard Calculator

Created a calculator with pure JavaScript, to help customers figure out how much material they needed to purchase, for a companies website I developed and designed.

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Responsive Calendar

Responsive Calendar

A full week calendar displaying/highlighting events on specified days of the month. Simple, clean and pure CSS. Built for Sierra-at-Tahoe Ski Team.

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Responsive Charts

Responsive Charts

A chart developed with Google Charts showcasing total snowfall per month during winter seasons and overall total snowfall per year for Sierra-at-Tahoe. Features include animation on page load, custom colors per month and legend data on bottom to function properly on all devices.

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Countdown Timer

Countdown Timer

Developed a countdown timer for Sierra-at-Tahoe to help generate urgency for their season pass sale with pure JavaScript.

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Flexbox Website Layout

Flexbox Website Layout

Created a three column website layout using Flexbox. Used pure JavaScript to show/hide content.

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Fetch XML Data

Fetch XML Data

Developed a way to fetch data from an xml file generated through Sierra's website and show it on digital displays around the ski resort to inform guests with real-time lift and trail status updates.

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Responsive Table

Responsive Table

Created a responsive pricing table using data labels, pseudo elements and media queries for the main Sierra-at-Tahoe lift tickets page. Goal was to make it easy to navigate on all devices, especially mobile for all guests.

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About Me

I am a sports fanatic, outdoors addict, world traveler, web developer and creative web designer. I graduated from San Diego State University with a Bachelors of Science Degree in Business Information Systems and have been creating websites since 2009.

When I am able to put my computer aside, I love spending time with my beautiful wife, incredible twin boys and golden retriever, mountain biking, playing basketball, snowboarding, fishing, traveling and pretty much anything else that involves the outdoors.

Web Development Technical Skills
Front End Development
HTML5, CSS3, JQuery & PHP
Frameworks: Foundation & Bootstrap
Static Site Generators: Middleman
Content Management Systems: WordPress, Drupal & Sharepoint
E-Commerce: WooCommerce
Web & Print Design Skills
User Interface Design
User Experience Design
Branding & Logo Design
Catalog, Brochure, Banner & Poster Design
Adobe Photoshop, Illustrator, InDesign & Fireworks

What my clients say about me and my work

Andrew Nicholson, Senior Director of Digital - Sacramento Kings
David is a dynamic webmaster who has an established history of excellence for a high-profile brand. As a creative and results-driven professional, he has the proven talent and drive to push the leading edge of website design and development for any company. David possesses the diverse and highly-technical skill set necessary to manage and maintain today’s global online platforms.
Mindi Befu, Director of Marketing - Barton Health
David is a knowledgeable, creative and professional web designer. He possesses strong technical skills allowing him to implement a variety of solutions to meet marketing objectives. His calm presence and positive attitude make him very easy to work with. I confidently recommend David to design and develop websites that successfully meet business goals.
Steve Hemphill, Director of Marketing - Sierra-at-Tahoe
David Williams is an amazing employee, he is the ultimate team player with a diverse skill set that would make him an incredible asset to any organization. I had the pleasure of working with David at Sierra-at-Tahoe where he was the Digital Marketing Manager. During that time, David always went above and beyond to help the company succeed in the digital space. He’s an expert in HTML, CSS, JavaScript, Email Marketing, CRM management, analytics, SEO, SMS, and paid acquisition. His skills and assets had a positive impact on our revenue and continued growth in the digital space. Any company would be lucky to have David working for them.

Here is a list of things I can do for you to help grow your business

Web Design

You only have less than 5 seconds to make a first impression and stand out from a million competing websites. I build aesthetically clean websites from scratch. I also keep up with the freshest design trends to make sure those 5 seconds count.


Web Development

Web Development is the essential part of every website. My websites are created by well-written code, web standards compliant, and using the latest technology.


E-Commerce

E-commerce is great for online stores where your customers can shop and pay directly online from your website. Security is key when it comes to handling your customer’s sensitive information. Earn their trust with flawless transactions.


SEO Integration

To help boost your company’s online visibility and keep ahead of competitors on search engines like Google, Yahoo and Bing, I always design and develop with Search Engine Optimization (SEO) best practices in mind.


CMS Integration

If you’re looking to often update your own website and you’re not a web developer, then Content Management System (CMS) Integration is for you. CMS allows you to make website content updates as often as you like without any coding.


Print Design

A brand is more than just a logo. It is how your customer perceives your company in both the emotional and psychological way. Branding Design is a strategy to deliver the right message and build that relationship with your customers.


Email Marketing

Email marketing, when implemented appropriately, has the highest return on investment of any other digital channel. The trick is to send emails your prospects and customers actually want to read.


Conversion Rate Optimization

Conversion rate optimization, or CRO as most of us know it, is a crucial marketing tactic that can help dramatically increase your business’ performance. Simply put, it is the process of enabling the visitors of your site to take action.


Google Advertising

Pay-per-click ad campaigns can be an extremely effective way to increase your brand awareness and search results.


Display Advertising

Eye-catching paid advertising that gives you the opportunity to appear wherever your audience are.


Do you like my work? Lets work together: Contact Me

This site is built and generated with Middleman. The source code is hosted on Github.